Transformation at the highest level.
Strategic advisory for C-suite leaders, boards, and private equity sponsors. Operational, brand, and reputational transformation grounded in 30+ years at board level across 90+ markets.
01
Operational Transformation
Restructuring businesses for sustainable performance. From cost architecture to organisational design, we work at the level where decisions have real consequence.
02
Brand Transformation
Building brands that command premium and endure. Strategy, positioning, and creative direction for businesses that need to mean something in their markets.
03
Reputational Transformation
Protecting and rebuilding reputations under pressure. Crisis counsel, narrative strategy, and stakeholder management for leaders navigating complexity.
Who I work with
01
FTSE & Global Boards
Non-executive counsel and board advisory for publicly listed companies navigating transformation, succession, or reputational challenge.
02
Private Equity Sponsors
Operating partner support across the investment lifecycle — from pre-acquisition diligence to portfolio value creation and exit preparation.
03
Founder-Led Businesses
Strategic counsel for founders scaling into institutional markets, managing succession, or preparing for a liquidity event.
04
C-Suite Leaders
Direct advisory to CEOs, CMOs, and CCOs facing the decisions that define careers and companies.
30+
Years at board level
90+
Markets worldwide
100+
Iconic brands advised
"London's most respected ad guru — City AM"
Trusted by the world's most powerful organisations
The Principal
Richard Pinder is a globally experienced Board Chair, CEO, and PE Operating Advisor. Over three decades he has led businesses across 90+ markets, advising some of the world's most iconic brands at the intersection of creativity, business, and change.
Full biography & credentials →