At the intersection of strategy and execution.

Richard Pinder is a globally experienced Board Chair, Chief Executive Officer, and Private Equity Operating Advisor with a distinguished track record of leading professional service firms, technology scale-ups, and multinational agency networks. As a trusted advisor to private equity sponsors and board teams, he brings deep expertise in corporate governance, multi-country P&L management, and high-value exits, having navigated rapid growth and turnarounds across more than 90 operating markets.

Driving profit and sustainable growth for many of the world's most iconic brands for firms such as P&G, Diageo, Unilever, Mercedes-Benz, Levi's, UBS, Citigroup, De Beers, Nestlé, Coca-Cola, Samsung, Moët-Hennessy, Heineken, and HP.

As Founder & CEO of A Better Company Ltd, he helps C-suite leaders unlock growth by bringing strategic clarity to operational, brand, and reputational challenges.

Described by City AM as "London's most respected ad guru," Richard is a global business builder who's helped shape more than 100 of the world's most iconic brands. A storyteller at heart, he's spent his career at the intersection of creativity, business, and change — helping brands find their voice and momentum.